On Friday 24th February, the Climate Resilience Execution Agency for Dominica (CREAD) officially launched its Resilience Mural Campaign. At a simple ceremony on the Dame Mary Eugenia Charles Boulevard, Roseau, there was a grand reveal of the six murals.
The Resilience Mural Campaign is CREAD’s effort to stamp the resilience message firmly on the landscape of Dominica, so we always remember the mission and journey to resiliency by 2030. Speaking at the launch, CREAD’s CEO Francine Baron expressed that “Resilience is everyone’s business”. She added that an enhanced collective consciousness is a critical factor in the achievement of resiliency.
A critical target in the Climate Resilience and Recovery Plan (CRRP) is ensuring that 90% of the population can identify the pillars of resilience and at least one measure undertaken, with specific focus on respect for people, planet and property. To this end, CREAD conceptualised the island-wide mural initiative to leave an impactful and indelible resilience message on the landscape of Dominica as the country continues its journey to becoming the first climate-resilient nation.
This initiative, in collaboration with the Waitukubuli Artists Association (WAA) and CREAD has brought to the table the Association’s most outstanding and talented artists who specialise in mural design and painting. Artists: Sarama Rolle, Ray Francis, Edward Collins, Carol Sorhaindo, Aaron Hamilton and Hilroy Fingal showcased their artistic expression and interpretation of aspect of the CRRP and the theme – Safe Climate…Safe Future…Safe Us…Safe You…#resiliency. These masterpieces are strategically placed
in six locations in the south, north and west of the island. The walls are: NCCU, Pointe Michel; L.A. Dupigny & Co. Ltd, Roseau; Convent Preparatory, Roseau; NCCU, Mahaut; Opposite the Layou Emergency Shelter, St. Joseph and James Store, Portsmouth.
This launch signaled a CALL TO ACTION which encourages all Dominicans to be more aware of the need to become more resilient.
The PASS, POSE and POST Challenge calls on Dominicans to pass by the resilience mural locations, pose in front of the resilience mural and post to Facebook or Instagram, for a chance to WIN fabulous prizes. Prizes will be presented based on the following:
- Most likes on one photo at any of the six locations will WIN Sunday brunch for two at Cabrits Resort & Spa Kempinski, Dominica. (Facebook)
- Most likes on one photo at any of the six locations will WIN a gift voucher of $300 to shop at Astaphans Home & Building (Instagram)
- Most likes for a collage inclusive of photos in front of all six locations will WIN a night’s stay and spa treatment for two at Jungle Bay, Dominica. (Facebook)
- Most likes for a collage inclusive of photos in front of all six locations will WIN a handset and free minutes courtesy FLOW. (Instagram)
Special prizes would be given as follows:
- The photo taken in front of the resilience mural at James Store, Portmouth with the most likes will win
- The photo taken in front of the resilience mural located at NCCU, Pointe Michel will win $200 electricity credit from DOMLEC.
Do It Centre Dominica, J. Astaphan & Co. Ltd., ADS Construction Inc., DOMLEC, DOWASCO, Harris Paints, Gems Holdings Limited, Cabrits Resort & Spa Kempinski, Jungle Bay Dominica and FLOW have exhibited their support through financial contributions and prize donations.
CREAD thanks NCCU, Pointe Michel, L.A. Dupingy & Co. Ltd, Roseau; Convent Preparatory, Roseau and James Store, Portsmouth for offering the wall space where these beautiful murals have been painted.
The Challenge runs from Saturday February 25th to midnight on Friday 10th March 2023.
CREAD remains steadfast in its pursuit to enhance Dominica’s national collective consciousness and systems, such that the quest towards climate resilience continues unabated even after CREAD’s mandate has expired
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