Round-Up Of DDA’s Activities Undertaken During The Month Of November
As a member of the Caribbean Tourism Organization (CTO), Dominica joined the rest of the Caribbean in celebrating Caribbean Tourism Month, during the month of November 2019. With this year being the year of festivals, the month was celebrated under the theme ‘Building One Caribbean legacy through festivals. Throughout the month, radio quizzes were held focusing on general tourism and festivals.
Whilst celebrating the month, Discover Dominica Authority (DDA) undertook several tourism-related activities in keeping with its mandate to increase visitor arrivals and expenditure. Below are a few snippets of the major activities for Caribbean Tourism Month in November.
2019 World Travel Market
Colin Piper, CEO, Discover Dominica Authority held over 42 meetings with UK tour operators, travel agents, and influencers who were all interested in hearing more about the island and her recent influx of visitors throughout 2019. Several media interviews were also held and the Director of Tourism also joined a panel session about ‘Courting Hollywood’ to attract production companies to invest in Dominica and film on the island.
There is a lot to celebrate! Dominica not only dominated the World Travel Market awards where it placed first in both the Best National Newspaper and combined Best Online & Blog awards and third in the Best Broadcast award.
The destination also won the Global Resilience in Business award at the 4th annual Global Resilience Summit, and The Brighter Group, a Finn Partners Company, the UK marketing agency for the Discover Dominica Authority scooped the top award Best Marketing Agency at the International Travel and Tourism Awards. Dominica was also selected as one of Travel Lemming’s Top Emerging Travel Destinations for 2020.
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